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Andres Ros Soto (Mexico & UK)            
    My background
Freelance art direction for fashion designers and film directors (current)
BA: Product Design, Central Saint Martins College of Art and Design (2004)

My expertise
Furniture design, illustration, model making

My focus
Art direction, creative consultancy

Mentor: TBD
Placement: FAT Fashion, Architecture, Taste; and The Smart Lab Centre

Major Project
Superposition and Collapse, Everyday Routine as Narrative
Interior Design, Product Design, Architecture

Our scheme explores the structure of everyday domestic routine. We perceive the domestic surroundings as the exquisitely crafted setting of a choreography, the protagonist of which, the person, exists only as an apparition. As any narrative, everyday routine has its own inherent sense of tension and friction. We believe this tension is caused by the fact that routine is always tinted by desire and that relationships and decisions within it are conditioned by fantasy. Our experiments with familiar objects and spaces intend to evoke a play between appearance and substance. Through a series of manipulations we aim to expose the dramatic nature of routine and document its illusive, fragile and strangely balanced structure that places it on the scale of grand narratives.





Contact
andresros@yahoo.com,

Collaborators
Vassiliki Holeva, Stefanos Nasopoulos
 
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