My background
BSc Computing with Psychology (1998),
Postgrad Research in Hospital Environments and Collaborative Work (1998–2001),
Research Scientist/ Project Manager at HP Labs in Palo Alto, California, doing Design Research, Ethnography, Design Strategy (2001–2006)

My expertise
Understanding behavior (using a variety of design and social science techniques),
Desigjn Research,
The relationship between emotion, cognition and technology

My focus
Textured Interactions,
Body and Identity,
The design of luxury environments

My mentor
Jenny Winhall, Design Council
My placement
IDEO, London

rakhirajani@gmail.com